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Procurement predictions for 2013
January 31, 2013 by PurchasingB2B staff
Basware lays down predictions for trends and issues impacting finance and procurement in 2013

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REDWIRE is News you can use from Leading Suppliers. Why? Suppliers realize that B2B Buyer behavior has changed and so must they.

Fact is buyers are doing a lot more upfront online research as part of their buying process today. Leading Suppliers want to support this buying process with useful facts, insights and newsworthy content – goes well beyond your typical press release or web site content.

Suppliers realize that the content cannot just be “self serving” in nature because the content will not engage and be useful to prospective buyers.