B-segment electric utility vehicle is Kia's third EV design in a year.
SEOUL, KOREA: Making its world premiere at the Seoul Motor Show today, the Kia Naimo electric concept car combines Korean heritage with innovative modern features.
Taking its name from the Korean word “Ne-mo”, (pronounced ‘Neh-mo’, meaning ‘square shape’), the Naimo electric crossover utility vehicle (CUV) was conceived by Kia’s international design team in Seoul, and is characterized by its simple lines and solid, muscular stance.
The uncomplicated design is accentuated by a number of striking key details, such as the wraparound windscreen and asymmetric sunroof design, and the front and rear dot-style LED head- and positioning-lamps. The company says the car was inspired by traditional Korean arts and crafts, with the body colour taken from celadon pottery glazes.
Naimo has no traditional wiper blade on the windscreen—instead it employs a high-intensity air jet at the base of the windscreen that performs an ‘air wiper’ function. Conventional door mirrors have also been replaced with miniature cameras installed in the A-pillars.
Naimo’s interior was designed to evoke a strong sense of tranquility and features hand-crafted materials throughout. Korean oak is used to trim the interior door panels and the entire interior floor, Korean “Han-ji” paper is used for the head lining. Alongside these traditional elements sit modern features such as a TOLED (transparent organic light emitting diode) storming display instrument panel and full device connectivity.
The third electric vehicle design to be unveiled by Kia Motors Corporation in a year, the Naimo concept explores the practicalities of introducing a zero-emissions, five-door, four-seater city car into a future niche market.
Measuring 3,890 mm in length, the Naimo’s wheelbase, width and height (2,647, 1,844 and 1,589 mm respectively)—plus the short overhangs which place a wheel at each corner—ensure that the cabin provides head, leg and shoulder room for the occupants.
The concept car has no B-pillars and features rear-hinged rear doors to maximize easy access to the cabin, and a three-way split opening trunk, allows versatile access to the load bay for varying luggage sizes.
Power comes from a PMSM (Permanent Magnet Synchronous Motor) electric motor with a maximum output of 80 kW (109 ps) and maximum torque of 280 Nm, enabling Naimo to reach a top speed of 150 kph (93 mph).
A twin-pack 27 kWh battery is located under the trunk floor and uses innovative LiPoly (Lithium Ion Polymer) technology that offers numerous advantages over other battery types. Equipped with this battery, Naimo provides a driving range of 200 km (124 miles) on a single charge. To enhance range, the showcar is fitted with special low-drag 20-inch diameter alloy wheels.
Under the quick recharging cycle (50 kW) the Naimo’s battery can be recharged to 80 percent of its capacity within 25 minutes. Under the normal cycle (3.3 kW), 100 percent power is attained after five and a half hours.
Naimo will join Kia’s growing test fleet of hybrid, electric and fuel-cell vehicles being extensively driven in widely varying conditions to develop future production models with zero or significantly reduced emissions.