It's not about keeping that new car smell, it's about keeping that new car driving
CAMBRIDGE, Mass.—Online automotive marketplace CarGurus has released a survey uncovering what Canadians prioritize when it comes to vehicle upkeep. The survey’s findings showed that Canadian car owners care most about keeping their cars performing well and lasting long.
Regarding car care, it’s not about keeping that new car smell, it’s about keeping that new car driving.
It’s not easy to say goodbye
Most Canadians don’t want to think about a new car until they have to.
No smoking zone
Canadians are OK with a little mess in their cars, but draw the line at cigarette smoke.
Don’t judge a car by its clutter
Canadians take pride in their car’s condition and notice if others do too.
“Buying a car is one of the largest investments a person makes, which motivates a lot of people to do whatever they can to increase the longevity of the vehicle,” said Matt Smith, senior editor for CarGurus. “This survey showed Canadians’ penchant for maintaining performance and their prioritization of reliability, revealing a sense of pride in getting the most out of their investment.”
These findings are based on an online survey of 1,000 randomly selected Canadians, 18 years of age or older. The survey was carried out by Google Surveys and issued in March 2018.