High Liner pushes sustainability

Seafood company nearly doubles certified sustainable seafood purchases

March 12, 2012
by Purchasing b2b staff

LUNENBURG, NS: Seafood supplier High Liner Foods Inc has released an update on its 2010 sustainability commitment. The company committed to sourcing all its seafood from certified sustainable or responsible fisheries and aquaculture farms by the end of 2013.

“It’s very encouraging to see the progress High Liner has made in such a short time,” said Jim Cannon, CEO of the Sustainable Fisheries Partnership, High Liner’s NGO partner. “High Liner’s commitment to sustainability and efforts to help encourage the rebuilding of fisheries are examples of how a major seafood buyer can achieve a win-win for the environment and their business.”

In 2011, High Liner also doubled the amount of certified sustainable raw materials it purchases—wild caught and aquaculture farm-raised—from 27 percent in 2010 to 52 percent at the end of 2011. These figures do not include products of the recently-acquired Icelandic Seafood, and High Liner is reviewing the sustainability status of Icelandic Seafood brand raw materials.

As well, Bill DiMento, corporate director of sustainability for High Liner Foods, testified to a US senate panel in support of the Pirate Fishing Elimination Act. The company worked with the US-based National Fisheries Institute’s traceability team to improve traceability systems that would not add significant costs to the seafood supply chain.

“Reaching our goal of being 100-percent sustainable by the end of next year is by no means a finish line, but another major step forward to meeting our sustainability commitment,” said Henry Demone, president and CEO of High Liner Foods.