July 5, 2011
by Canadian Automotive Review staff
Eduardo Villaverde has been appointed president and CEO BMW Group Canada, effective September 1, 2011. Villaverde replaces Manfred Braunl who has left the BMW Group.
Villaverde joins BMW’s Canadian subsidiary from BMW Group Spain, where he has been president and CEO since August, 2008. He began his career with the BMW Group in 1995, when he joined BMW de Latinoamérica S.A. as Director and CFO. In 1999, Villaverde moved to BMW do Brasil Ltda., where he was responsible for both the BMW and Land Rover brands as president and CEO. He then headed BMW Group Argentina and BMW Group Central and South America respectively before joining BMW Group Spain in 2008.
“Eduardo brings with him over two decades of leadership experience,” said Jim O’Donnell, President of BMW of North America, LLC. “We look forward to seeing him apply these leadership skills in the Canadian market as we work to increase our sales volumes and launch a new global sub-brand.”