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Datsun on the road again in India

New GO inspired by first Datsun car


July 15, 2013
by Fleet Management staff

DELHI, India—The all-new Datsun GO will be on sale in India in early 2014.

The Datsun GO is the realization of the commitment made by Nissan Motor Co, Ltd in March 2012 to return the Datsun brand to the marketplace. Datsun is the third brand for the Nissan Motor Company, along with Nissan and Infiniti. Datsun will play an important role in the Nissan Power 88 mid-term business plan.

“This is an historic day for Nissan Motor Company and for our customers and partners in some of the world’s fastest-growing markets. It’s also an exciting moment for many women and men here in India who come one step closer to realizing the dream of purchasing a car,” said Carlos Ghosn, Nissan Motor Ppresident and CEO, when unveiling the car.

The five-door, front-wheel drive hatchback will come with a 1.2 litre engine paired with a five-speed manual transmission that offers optimal response time and agility in congested traffic.

With comparatively compact body dimensions (width – 1635mm; height – 1485mm; length– 3785mm), the car is spacious inside thanks to a wide stance and large wheelbase (2450mm), and offers ample headroom and an expanded front seating configuration.

For those customers never wanting to part with their favorite music and pictures Datsun GO will offer a very practical solution – Mobile Docking Station to connect with their smartphones.

Datsun GO is expected to be priced below INR 400,000 (CAD 6,940).

The name of the new car is inspired by the first Datsun, the DAT-GO, launched almost a century ago in Japan.

Datsun models will be individually developed for different markets, but the concept will follow a common inspiration. Datsun GO will be the first of several Datsun models that will be launched later in 2014 in Indonesia, Russia and South Africa.

While Nissan Motor’s Global design centre in Japan was responsible for the Datsun GO styling, R&D and engineering development for the project were entrusted to local engineering resources and suppliers to ensure the product would suit local market conditions, preferences, tastes and needs, and would be accessible in terms of price and supply.

Datsun GO will be produced at one of the newest Renault-Nissan Alliance factories at Oragadam, in Chennai.